We utilize cookies in order to optimize the website. By using our services, you agree to our use of cookies.

Read cookies policy →

I understand
© 2015, South Central Ventures

New growth opportunities for the leading regional marketplace DaiBau

New growth opportunities for the leading regional marketplace DaiBau 

Zagreb, February 17 – Henkel and South Central Ventures have funded the regional expansion of the leading platform DaiBau, which brings investors together with construction contractors. Even though the exact total amount of the A round has not been disclosed, the Company has confirmed the investment exceeds multiple seven-digit euro amount.

Henkel’s Adhesive Technologies business has recognized the growing value of the platform, which brings together more than 65.000 construction companies, architects and other property construction and renovation experts in seven different markets across the region.

“This particular investment will help us considerably in upgrading the existing platform and strengthening our market position in the region. It will also accelerate the ongoing digitalization processes, which are having a direct impact on the market transparency and providing both end users and contractors with a number of innovative solutions. In these dynamic growth conditions, in addition to having the funds provided by this investment, it is important for us to have such strong partners by our side, as they bring considerable knowledge, experience, and expertise on board,” said Martin Pelcl, DaiBau Co-Founder and CEO.

Henkel is a global leader with high effective solutions in the adhesives, sealants and functional coatings markets. The Adhesive Technologies business sector serves 130,000 direct customers in more than 800 market segments and offers high-performance products for consumers, craftsmen and construction professionals. The portfolio includes materials and waterproofing solutions for tiles, windows, facades, basements, roofs, tiling and waterproofing under well-known brands such as Ceresit.

“Digitalization plays a key role for us to further grow our business models and to gain competitive advantages across different markets”, explains Adrian Orbea, global marketing manager at Henkel. “DaiBau has successfully launched and regionally expanded their digital platform over a short time-period and with this proven its capabilities and agility. The investment will enable us to further accelerate our digitalization strategy by gaining insights about end-users and contractors. Together with DaiBau we want to further improve the platform and help providing innovative solutions and easy accessible information for the user-groups.”

Jure Mikuž, Managing Partner of South Central Ventures, added “We are delighted to welcome Henkel on board Daibau. Not only is this a validation of the business strategy that led to the accelerated growth of DaiBau’s business, but we also see this partnership with Henkel as a step which will help the company to even faster capture some new market opportunities which could never be seized by such an early stage company on its own.“


From a local platform founded in Slovenia in 2014 by Martin Pelcl and Gregor Černelč, DaiBau has evolved into a leading regional platform operating in the markets of Slovenia, Croatia, Austria, Bosnia and Herzegovina, Serbia, Slovakia and Romania, uniting 65,000 suppliers and 260,000 active users. The platform not only drastically facilitates users to carry out construction and renovation works, but also helps contractors to reach new clients. Each contractor profile displays user ratings and reviews a portfolio of completed projects, and helps users calculate their construction costs.